In unmanned retail scenarios, pizza is not an impulse buy.
When customers walk past a machine, they usually pause with a few questions in mind:
Is it fresh? How big is the portion? What are the toppings? Is it worth buying right now?
This is exactly why product information display matters—it removes uncertainty.
When customers can clearly see a pizza’s size, flavor, and key details before purchasing:
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Decision time is noticeably shorter
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Trust in unmanned food retail increases
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Post-purchase satisfaction and repeat purchases are higher
For pizza shop owner, this means the machine is no longer just “showing products.”
It actively supports the customer’s decision-making process, leading to higher overall conversion rates.